Brisket can be intimidating. The seasoning doesn’t have to be.
Lane’s Brisket Rub brings together the classic flavors beef loves: salt, black pepper, garlic, paprika and thyme. It creates a bold, savory bark while letting the rich flavor of the meat stay front and center.
Coat your brisket generously before it hits the smoker and let th
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Brisket & Sweet Heat Rubs
I use the the brisket rub on chuck roast and smoke it. Also like it on my steaks. The sweet heat rub is fabulous on baby back ribs. I have been using both for several years and nothing is better in my opinion.
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David · September 13, 2026
The best!!
We use Lane’s rubs on everything! The brisket rub is a favorite!!
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Eric · September 21, 2026
From good brisket to great brisket
I was using just the standard black pepper and kosher salt , Lane's sent a sample of the Brisket rub , used and all of my customers are saying that it's the best Brisket they've ever had , had to order the large bags , use it daily on my food truck . Great product !