The work within this book celebrates the use of mascots in contemporary graphic design. Co-opted to help sell or promote anything from tech companies and financial organisations to burger chains, record fairs and publishers, the use of mascots seems to be as popular as ever. Part of their charm is their variety. Simple and playful or soph
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Beautiful book, lovely, safe packaging and i found it super adorable i had a thank you note from the publisher. Will deffo buy from again.
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Chan Beaumont · March 2, 2026
I really love the packaging, the handwritten card is a lovely personal touch and the quality of the content in these books is outstanding. Counterprint clearly puts care into every detail.
